Yeoman, I., Oskam, J. and Postma, A. (2016). The future of hotels. Vacation marketing, service design and management. Journal of Vacation Marketing, special issue. http://jvm.sagepub.com/content/vol22/issue3/
Tag: OTAs
Who will sell your rooms? Hotel distribution scenarios
Jeroen Oskam – Hotelschool the Hague, the Netherlands Tjeerd Zandberg – Stenden University of Applied Sciences, the Netherlands Abstract Travel and hospitality were among the commercial sectors profoundly changed by the massive use of the Internet since the 1990s. Whilst initially predictions were that the platform would lead to disintermediation, after the first decade, a Read More …
On-guest entertainment en de Scary Five
Oskam, J. and Zandberg, T. (2014), On-guest entertainment en de Scary Five. Toekomstscenario’s voor de hotelindustrie. Hospitality Management 6, pp. 44-47. In this article, Jeroen Oskam and Tjeerd Zandberg formulate scenario questions for the future of hotels and technology. Should hotels invest in in-room entertainment? What is the effect of the Internet of Things? And what will Read More …