Yeoman, I., Oskam, J. and Postma, A. (2016). The future of hotels. Vacation marketing, service design and management. Journal of Vacation Marketing, special issue. http://jvm.sagepub.com/content/vol22/issue3/
Tag: Journal of Vacation Marketing
Who will sell your rooms? Hotel distribution scenarios
Jeroen Oskam – Hotelschool the Hague, the Netherlands Tjeerd Zandberg – Stenden University of Applied Sciences, the Netherlands Abstract Travel and hospitality were among the commercial sectors profoundly changed by the massive use of the Internet since the 1990s. Whilst initially predictions were that the platform would lead to disintermediation, after the first decade, a Read More …